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	<title>Social Episodes</title>
	<link>http://blog.socialepisodes.com</link>
	<description>Discussions on Social Media Marketing, Boston Sports and Random Thoughts</description>
	<lastBuildDate>Thu, 04 Feb 2010 13:20:00 +0000</lastBuildDate>
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	<item>
		<title>Adopting Social Media in the Enterprise</title>
		<description><![CDATA[Measuring ROI in social media is something everyone involved in the space is trying to capture. While there are many different opinions on the subject no one has established an industry standard. ]]></description>
		<link>http://blog.socialepisodes.com/2010/02/adopting-social-media-in-the-enterprise/</link>
			</item>
	<item>
		<title>Excited for 2010 @awarenessinc</title>
		<description><![CDATA[
		
		
		
		2009 was an exciting year for Awareness.  We added a great list of customers and partners, got a new CEO, brought in several new employees, moved offices to a great location in Burlington, MA and are looking forward to continued success in 2010.  Below is a video recap of 2009 featuring some pictures of the [...]]]></description>
		<link>http://blog.socialepisodes.com/2010/01/excited-for-2010-awarenessinc/</link>
			</item>
	<item>
		<title>BostonMike&#8217;s Tweets for 2010-01-01 &#8212; #SocialEpisodes</title>
		<description><![CDATA[
		
		
		
		
@VirtualMR It&#39;s a blast!  Fun for all ages!  My dad was just playing and found out he&#39;s actually a pretty good singer   in reply to VirtualMR #
@heidithorne I know&#8230;can&#39;t wait for Feb 2! #lost in reply to heidithorne #
RT @TVOvermind LOST Spoiler &#8212; New Big Bad for S6 http://cli.gs/8Bjq3 #
@DougMeacham just [...]]]></description>
		<link>http://blog.socialepisodes.com/2010/01/bostonmikes-tweets-for-2010-01-01-socialepisodes/</link>
			</item>
	<item>
		<title>BostonMike&#8217;s Tweets for 2009-12-25 &#8212; #SocialEpisodes</title>
		<description><![CDATA[
		
		
		
		
@jeremykullman I know&#8230; bad timing at the holidays.  BTW, did we win last night? in reply to jeremykullman #
RT @jociejando: Get serious in 2010 w/ social media marketing &#8211; @awarenessinc gets it  http://bit.ly/5Jlq9s (via @poshmoggy) #
@schoolmarketer Thanks for the offer to help!    I will keep you in mind during the [...]]]></description>
		<link>http://blog.socialepisodes.com/2009/12/bostonmikes-tweets-for-2009-12-25-socialepisodes/</link>
			</item>
	<item>
		<title>Top 5 #Awarenessinc Webinars of 2009</title>
		<description><![CDATA[
		
		
		
		In 2009 Awareness hosted 19 webinars featuring a wide range of marketing topics presented by a host of social media thought leaders.  These sessions grew in popularity over the course of the year, attracting thousands of viewers and featuring entertaining and thought provoking conversations.  There was a ton of value in every session and here [...]]]></description>
		<link>http://blog.socialepisodes.com/2009/12/top-5-awarenessinc-webinars-of-2009/</link>
			</item>
	<item>
		<title>Exciting times for Awareness</title>
		<description><![CDATA[
		
		
		
		This was a very exciting week at Awareness. To kick off the week we welcomed two new members to the sales team &#8211; Jocie Jandovitz and Phil Barry.  Both come to Awareness with deep experience in the software space and a passion for how social media can help companies improve marketing effectiveness.  They are great [...]]]></description>
		<link>http://blog.socialepisodes.com/2009/12/exciting-times-for-awareness/</link>
			</item>
	<item>
		<title>BostonMike&#8217;s Tweets for 2009-12-18 &#8212; #SocialEpisodes</title>
		<description><![CDATA[
		
		
		
		
@eriknorwood best part is the new office is 5 mins from home ( and across the street from my high school ) #
@davidgallant awareness is moving from Waltham to Burlington.  Very cool location! #
Just left #awarenessinc for the last time.  Looking forward to day #1 at the new office #
@realghost you have to [...]]]></description>
		<link>http://blog.socialepisodes.com/2009/12/bostonmikes-tweets-for-2009-12-18-socialepisodes/</link>
			</item>
	<item>
		<title>7 Misconceptions of Social Media &#8211; From Web 2.0</title>
		<description><![CDATA[
		
		
		
		Here is a segment of my session at Web 2.0 &#8211; The Elephant in the Room: Social Media ROI.  While the session was on Social Media ROI this segment focused on the 7 Misconceptions of Social Media (Truth be told, this could have been be a session in itself).  I had a blast delivering it [...]]]></description>
		<link>http://blog.socialepisodes.com/2009/12/7-misconceptions-of-social-media-from-web-2-0/</link>
			</item>
	<item>
		<title>BostonMike&#8217;s Tweets for 2009-12-11 &#8212; #SocialEpisodes</title>
		<description><![CDATA[
		
		
		
		
@erikwennerstrom Thanks!  @cdangson was great &#8211; excellent topic, great presentation, great advice- the works! Glad you enjoyed it! #
@philbskil Can&#39;t wait for Monday!  We are going to have a blast in 2010! in reply to philbskil #
One of the newest members of the @awarenessinc team! RT @cdangson: @philbskil congrats on new role #awarenessinc [...]]]></description>
		<link>http://blog.socialepisodes.com/2009/12/bostonmikes-tweets-for-2009-12-11-socialepisodes/</link>
			</item>
	<item>
		<title>Tracking Social Media Marketing Activities &amp; Metrics</title>
		<description><![CDATA[
		
		
		
		This may be something many of you are already doing but it&#8217;s been an effective strategy for me so I wanted to share.  I get a lot of questions around how I track our marketing activities on social media and which metrics are the most important.
The approach I have taken is to track our activities [...]]]></description>
		<link>http://blog.socialepisodes.com/2009/12/tracking-social-media-marketing-activities-metrics/</link>
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