How do you Maximize Engagement across the social web? That was the question I was asked during an interactive panel discussion at SXSW. Joining me on the panel was a team of marketing and engagement experts including, David Meerman Scott, Eric Qualman, David Carter, Chris Heuer, Paul Gillin, Brian Solis and Peter Fasano. We met at the Social Media Clubhouse to discuss this topic in detail and chat about how brands using the Social Media tools to engage with their customers.
The complete video footage is below. Hope you enjoy the discussion!